Message Dynamics

An independent study by the University of Surrey has identified that patients using the Message Dynamics service improve their adherence by 14%*. Patients can only be compliant once they have their medication and Message Dynamics helps patients to obtain the right medication at the right time. Your PMR system will automatically generate SMS and voice messages on your behalf, allowing you to increase communication with your patients. You can now simply text or voice message your patients to remind them when their prescription is due and inform them when their prescription is ready for collection.

The Benefits for You

    Improve patient adherence

    By signing your patients up to the Message Dynamics service you can help them to take their prescribed medication as it was intended.

    Ensure your patients return to you again and again

    Message Dynamics delivers to you the maximum number of dispensing opportunities by automatocally asking your repeat patients to confirm that they need their repeat prescription renewing and their items dispensed.

    Reduce the risk of expensive products not being collected

    Patients are prompted to confirm that they would like to order their repeat prescription items and asked to simply call the pharmacy if they wish to cancel their prescription.

    Maximise dispensing productivity

    Message Dynamics frees up valuable staff time by eliminating the need to take numerous calls from patients asking when their medicines will be ready.

The Benefits for Your Patients

    Improve Adherence

    The cost of non-adherence is huge. In the US it is estimated that every year non-adherence causes 125,000 deaths, 10% of all hospital admissions and $260bn in avoidable medical costs. By helping your patients to take their medication as it was intended, you can help them to look after their health.

    No wasted journeys or long waiting times

    Now patients can choose to receive a message when their prescription is ready so they can run other errands while their prescription is being prepared.

    Patients no longer need to remember to order their repeats

    Message Dynamics will send patients a reminder when their repeat is due; reducing the risk of patients inadvertently missing some of their medication. With Message Dynamics you can easily identify patients that may have adherence issues, giving you the opportunity to discuss their medication with them.

    Patients choose between voice and text messages

    Over 50% of prescriptions are for people over 60 and only 11% of over 65s use SMS. Giving your patients a choice between SMS and voice significantly broadens the reach of your service In fact, over 60% of patients choose to receive voice messages over SMS.

Build Patient Loyalty

    We have created this opportunity to help you to build stronger relationships with your patients; encouraging your patients to return to your pharmacy again and again. This will help you to be a strong candidate for nomination with the imminent roll out of EPS Release 2 in England. Be the pharmacy of choice in your area with Cegedim Rx and Message Dynamics.

Message Dynamics Key Features

    • Proven to help improve patient adherence

    • Reduces the risk of expensive products being dispensed but never collected

    • Frees up valuable staff time

    • Reduces the number of patients queuing at the counter

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